Episode 13: How To Build A Brand and Get Your Product on Shelves - Andrew Suzuka
In this episode, Brian talks to Andrew about building a brand and getting your product into retailers. Andrew touches on the inspiration behind his company, Otamot, and goes in-depth with how you can create a successful business of your own, from developing a brand identity to working with manufactures, co-packers, and distributors.
About the guest:
Expanding beyond his own dinner table, Andrew Suzuka has scaled Otamot from a small start-up to a global food brand in under two years, expanding into Whole Foods nationwide and exporting to China. Further growing the brand’s reach and in-store retail presence, Otamot sauces have also recently hit selves of Kroger subsidiaries, Sprouts and Wegmans locations.